Singapore Fashion Week (SGFW) is in its 11th year, which is a high-profile fashion event organised by Mercury Marketing & Communications from 26th - 28th October 2017. This year, guests can expect three days of shows, two days of talks, glamourous designer dinners, high octane after parties and unique VIP experiences in the exclusive Patrons Lounge. Casting a spotlight on Asian talent, SGFW is a showcase of world-class collections by top and emerging designers and labels and is the only fashion week in the world which features established and emerging regional and homegrown designers and labels alongside the world’s most iconic international designers.
In its previous nine successful editions, the organisers have hosted international designers such as Carolina Herrera, Roberto Cavalli, Hussein Chalayan, Prabal Gurung, Zac Posen, Peter Pilotto, Erdem, Angela Missoni, Dean and Dan Caten of DSquared, Roland Mouret, Diane von Furstenberg, Victoria Beckham, Thakoon Panichgul and Dion Lee alongside top Asian and homegrown designers and labels such as Tsumori Chisato (Japan), Greyhound (Bangkok), Farah Khan (Malaysia), Dresscamp (Japan), and Ong Shunmugam (Singapore).
For its iconic return in 2017, SGFW broadened its scope to include thought-leadership initiatives and industry development, and introduced its global strategic alliance with the Council of Fashion Designers of America to bring about internationalisation of Singapore designers.